Why don't Hamburger SV challenge the Bundesliga's mightiest clubs?

For a long time now, Hamburger SV, one of the biggest clubs in Germany historically and financially, have struggled to get near the top of the Bundesliga

The Center Circle – A SoccerPro Soccer Fan Blog – Your Team-by-Team Guide to the 2014/15 Bundesliga Season

Hamburger SV: The Most Exciting Side in German Football? – Breaking The Lines

Bayern Munich has the talent and depth to make a run at Champions League glory - Bavarian Football Works

Why don't Hamburger SV challenge the Bundesliga's mightiest clubs?

Talking Fussball

Why are Bundesliga clubs not open to foreign sponsors like English and Spanish clubs? - Quora

Good teams for career mode: Hamburg (FIFA 18 guide) : r/FifaCareers

Hamburg: the dinosaur of German football on the verge of return from Bundesliga extinction

Why don't Hamburger SV challenge the Bundesliga's mightiest clubs?

Hamburg suffer historic relegation and leave Bundesliga with a bang, Hamburg

Keep your head up keeper! 🥺 #bundesliga #fussball, own goals in soccer