Coca-Cola 'significantly' ups marketing spend

The drinks giant’s core strategy for dealing with the likely challenging economic environment in 2023 will be to “lean into growth”, its CEO has said.

Coca-Cola overcomes falling demand in North America and puts up strong fourth quarter sales –

Coca-Cola marketing: Then and now

Coca-Cola Business Model

Case Study: 3 Famous Coca-Cola Marketing Campaigns

Serverless Computing - A Cola Cola Company Case-Study

Coca-Cola boosts ad spending in India

22 Categories to Watch in '22: Top Beverage Advertising Trends

What a can of Coca-Cola REALLY does to your body in just an hour

It's not just Coke - the entire soda sector has slashed ad spending - Digiday

How Coca-Cola, Yoplait Use Customer Participation - Marketo

Super Bowl LIII puts Coca-Cola, UPS, AT&T and Mercedes in difficult spot - Atlanta Business Chronicle

Coca Cola Company Digital Transformation Strategies