Bud Light's ill-fated campaign

The smartest insight and analysis on the controversy, from all perspectives, rounded up from around the web.

Bud Light to spend 'heavily' on marketing blitz after Dylan Mulvaney disaster

Here's how Bud Light became the latest corporate bogeyman for Ron DeSantis

Bud Light 24-pack sells for $3.49 in at least one store as sales tank: report

Marketing guru behind iconic Bud Light ads blasts 'self-inflicted' Mulvaney fiasco

The Bud Light Blunder: Lessons in Underestimating Audiences, Brand Positioning, and Loyalty, by Joe Lovett

Anheuser-Busch Exec Says Bud Light Controversy Was An 'Important Wake-Up Call

Laid-Off Bud Light Workers Offered Job Leads at 'Non-Woke Businesses

How a trans actor's Bud Light campaign plunged an Indian-origin CEO's marketing firm into crisis

Bud Light to spend 'heavily' on marketing blitz after Dylan Mulvaney disaster

Bud Light's ill-fated campaign